Design for digital media

Well then, this is my first posting for this module, just a couple of clips and thoughts to start with. The focus of the module so far is on Adobe After Effects so I have posted up some example of work that was done using this program (or at least work that I think was done using this program). 

First up, an example from Fred, still one of the best I have seen because it is a flashy, clever use of digital media effects that communicates well without being cheesy. To my eyes a lot of After Effects stuff looks cheap and nasty because effects are added for no good reason, the equivalent of those nasty filters that people new to Photoshop use. This song now wont leave my head.

 

Next up is one of the better pieces of 'Kenetic Type' I have found. A lot of these are very samish but I think this one works well mainly because the original sound clip gave a lot of scope to express the words in a fun way. Tom and myself used this clip as a timeline analysis, which will be posted up on my design practice blog very soon. Sound clip is of the worst lawyer in the world failing to overcome his nerves and represent his client from the film 'My Cousin Vinny'

 

Last one is something slightly more complex, but apparently all done in after effects. I'm not sure about the pacing, of even what its communicating, but some serious 3d building skills in evidence here!